celebrity branding & endorsements
The Dynamic Sibling Duo Behind Treadstone Sports Agency
One aspect about Treadstone Sports Agency that is often overlooked, is that behind the scenes we are run by a sibling duo. A sibling duo
Q & A: Do You Even Know Alysia Rissling?!
Q: What were your first thoughts going down the track for the first time? Weeeeeeeeeeeeeeeee. I went down with a brand new pilot my first
PUSHING FOR GOLD: Introducing Our First Olympian, Alysia Rissling
If ever you need inspiration for work ethic, look no further than Canadian Olympian Alysia Rissling. Born in Edmonton, Alberta, Alysia is a pilot with
INSIDE THE MIND OF NHL AGENT RICK VALETTE
Rick Valette, certified NHLPA agent, has over 30 years of hockey experience. A Saskatchewan native, and member of the World Curling Tour, Valette began his
ONE YEAR LATER: Where Are We Now?
One Year Later.. where is Treadstone Sports Agency now? BUILDING LASTING LEGACIES. I’ve been at this new business for just over a year. What a
An Athlete’s Platform: Beyond the playing Field
The athletes that are able to earn a profit in ways outside of their profession are most often top-end talent in their respective leagues.
AUTHENTICITY: My Driving Factor from Start to Finish
Ever since the launch of Treadstone Sports Agency in February 2020, I have been continually asked “what is this company all about?” and “why?” For
5 Celebrities With A Strong Personal Brand & Why
In today’s world of technology, instant gratification, influencers, and online marketing, we are hearing one common theme: A Personal Brand. The mere idea of a
MLB: America’s favourite pastime or pass-time?
In a world that has become almost entirely digitalized – whether it is sitting down and picking the latest movie on Netflix, being sent a
